Independent yoga business publication

Meet the founders shaping the business of yoga

In-depth founder stories, practical business lessons, and case studies from the people building studios, retreats, schools, platforms, apps, communities, and wellness brands.

Founder Archive

Explore the full yoga business founder archive.

2 stories found.

Nafiye Erdogan, Wellness FounderWellness Founder

Nafiye Erdogan on the Path Into Yoga

While pursuing a life coaching certification, Nafiye moved again — this time to Australia. Yoga remained a solo practice until a pivotal breakup in 2022 led her to a month-long teacher training in Bali. something deeper....

Paid story submissions

Want your yoga business story featured?

Submit a founder story for editorial review and reach readers who care about yoga business, studio growth, retreats, teacher trainings, wellness products, and mindful entrepreneurship.

Start Submission