Independent yoga business publication
In-depth founder stories, practical business lessons, and case studies from the people building studios, retreats, schools, platforms, apps, communities, and wellness brands.
Retreat Host - Prague, Czech Republic
personal. I started going on retreats and studying with teachers who opened the doors to the philosophical and internal layers of the practice. In 2022 I completed my 200 hour training without ever planning to teach. Yet the more I learned, the more I felt pulled to share....
Founder Archive
25 stories found.
Studio OwnerAfter training, I stayed on as an assistant teacher and translator with INSPYA. Soon after, I left my job as a technical writer in Shanghai to volunteer at Swami’'s Yoga Retreat in Sydney. That choice changed my life....
Studio OwnerIn 2008, we lost Raleigh. I buried my grief until it showed up as panic, turning to drinking to cope. In Peru, guided by shamans and sacred plant medicine, Raleigh came to me. It was the sign I needed. I sought treatment and have been sober since May 2017....
Studio Ownercontinuing to deepen my Ashtanga practice through travel, study, and mentorship with certified and authorized teachers. In 2018, I began teaching two Ashtanga classes a week at a local studio in St. Louis while still working in physical therapy....
Studio OwnerOne of my favorite stories to share is about how I met my business partner, Cheryl, on the mat. She was double my age and could hold postures five times longer than me, always rushing in straight from work but never missing a class....
Studio OwnerThat vision became Flex Fusion Studios nearly a decade ago — a multi-modality center combining yoga, barre, and strength training in a come-as-you-are environment. No need for perfect outfits, no pressure to look a certain way....
Studio OwnerWhat started as a single class a week quickly expanded. Within months, I was teaching ten classes across four venues. After years of dreaming and planning, Namaste House opened its doors in 2019....
Studio OwnerAlecia’s home studio is more than a workspace—it’s a reflection of her values. After 16 years in the corporate world, she knew she needed a life filled with calm and meaning. The transition from that fast-paced life to intentional living is what shaped her business today....
Studio OwnerMichael didn't take the easy route. He opened his studio without outside investors, using a scrappy pre-sale membership model and his deep marketing knowledge to build early momentum....
Studio OwnerI started my own classes in surf stores, surf clubs, community halls and warehouse spaces. Then came the opportunity to build Boheme....
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