From Pain to Purpose: A Journey of Healing and Teaching Linda's first Ashtanga teacher didn't just help her heal — she encouraged her to teach. That single suggestion led Linda to leave her academic life behind. For the past 14 years, she has immersed herself in the study and teaching of yoga and movement, eventually creating a unique yoga tool that aided her recovery and fully healed her knee.

Business Insight: Trust the clues in your healing. Often, the turning point in your personal journey reveals what you're meant to share with others. What you've overcome is your most marketable transformation.

Innovation Through Lifestyle Alignment

As a multi-passionate mover, Linda never left her love for snowboarding, surfing, and climbing behind. In fact, her return to windsurfing after healing led her to a new breakthrough — SUP yoga. Practicing yoga on a surfboard felt like a natural evolution, and soon she was teaching it. From there, she developed her own board, methodology, and voice — blending her diverse background into something deeply original.

Business Insight: Build from your lifestyle, not outside of it. If your business fits naturally into your everyday passions, it becomes sustainable and magnetic. SUP yoga wasn't a strategy — it was an authentic extension of who Linda already was.

When the Market Shifts: Post-COVID Rebuilding

The pandemic was the hardest chapter in Linda's journey. The diversity of needs — some wanting in-person classes, others preferring online — created confusion and self-doubt. She questioned whether she could meet everyone's expectations. But instead of giving up, she adapted.

Linda now works with Impact Academy to strengthen her business foundations and learn how to regulate her time and energy. Her greatest realization? She doesn't need to master every skill. She simply needs the right people around her.

Business Insight: If you're overwhelmed by options, simplify by values. The market will always change. Anchor your offers in your core values and audience needs — not trends.

Mission Over Marketing: Seeing People Clearly

Linda is not just a teacher — she sees herself as a guide. Her mission is to help people “see” themselves clearly, beyond what they've been taught to believe. This mindset informs everything she does — from her classes to her one-on-one sessions.

Business Insight: Build trust before visibility. Your marketing will be most effective when it's rooted in a deep understanding of the people you serve. See them fully, and they'll remember how you made them feel.

Business Takeaways from You don't need to do it all:

Focus on your zone of genius and allow others to support you in the areas where you're not strong.

Find your voice, not a formula:

Your authenticity is your advantage.

Reconnect before you teach:

Help people see themselves with clarity and compassion — the way you see them.

It's okay to ask for help:

Business isn't a solo practice. Surround yourself with those who lift you up.

Stay curious and resilient:

You don't have to fit into one box — just keep refining your path as you go.

At , we don't just share inspiring stories — we break down what makes yoga businesses succeed. By learning directly from real founders and entrepreneurs, we extract actionable lessons and proven strategies you can apply, so you can avoid common mistakes, feel more confident, grow faster, and make bold choices with clarity.

Business Takeaways

  • Yoga Business Journey As I said I was not into yoga at of course I was not into teaching. My first teacher asked me to sub her classes. That was the moment, I realized I LOVE teaching. So I started to teach ashtanga and continued my practice and studies on yoga. But my knee was also better, so I went back to my regular sports, like windsurfing. And yes, it just happened, doing yoga on a surf board was more than obvious so I started teaching sup yoga very soon. And that lead to me to create my own board and method and find my voice. But I was and I am still all over the places, I want to teach everything to everyone because I studied so many things and I just want to pass it on :D and guess what, it is not going so well... So recently I started to work with Impact academy and I already learnt a lot about business and how to regulate myself. That was the hardest lesson. I am not a business person, I am good at teaching, connecting with people, solving their problem, but not good with marketing and business. So my key realization is that I don't have to be expert on all that field, I just need to have the right people around me and accept their help. My message is: don't give up. It is real hard to start and be seen these days, but find your voice, and find people you can help. That is all matters. My mission: to help people to see. To see themselves as I see them and not the way they were taught to see. And teach them how to see others and the world, so they can reconnect in a healthy way again.